Your brand isn’t just a logo. It’s how people experience your business — how they remember you, talk about you, and decide if you’re the right fit. Whether you’re launching something new or reviving something established, we help you shape a brand that feels aligned, intentional, and ready for what’s next.
At Northbase, we work with businesses who are building from scratch — and businesses who’ve been around for years but know it’s time for a change. A fresh brand shows your audience you’re active and evolving. It builds momentum inside your team. And it gives you the confidence to show up clearly, everywhere.
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A rebrand isn’t about becoming something you’re not. It’s about visually and strategically owning who you already are — and where you’re going.
Design matters — but branding is bigger than that. When it’s done right, it:
Initially aimed at centralising key data, it has swiftly evolved into the core of our entire operation. the northbase team has been crucial in understanding our needs and delivering exceptional results.
CEO Lowbake Australia
Every brand is different, but here’s what we typically deliver:
Logo design (primary, secondary, icon/favicon)
Brand colour palette and type system
Style guides or brand kits
Business cards and stationery
Social media graphics and post templates
Brochures, menus, packaging, signage — you name it
Digital assets for website, email, proposals, etc.
You can start with the essentials or go all-in — we’ll tailor the package to your needs and rollout timeline.
Branding should be energising, not overwhelming. Here’s how we make it simple and collaborative:
01
Discovery
We get to know your business, your audience, and what you want the brand to represent. We ask the right questions — even the ones you hadn’t thought about.
02
Concepts
We explore creative directions that align with your vision and values. You’ll see the options come to life — not just in logo form, but in real-world context.
03
Refinement
We take your feedback, refine the visuals, and build out your brand system. Every element gets tuned and tightened until it’s right.
04
Delivery
You walk away with all the files and formats you need — and the confidence to use them properly. If you need help rolling things out, we’re here.
We’ll help you figure that out. Sometimes a logo update and colour tweak is all it takes. Other times, a full system rethink is the better path.
We’ll help you figure that out. Sometimes a logo update and colour tweak is all it takes. Other times, a full system rethink is the better path.
We’ll help you figure that out. Sometimes a logo update and colour tweak is all it takes. Other times, a full system rethink is the better path.
We’ll help you figure that out. Sometimes a logo update and colour tweak is all it takes. Other times, a full system rethink is the better path.
We’ll help you figure that out. Sometimes a logo update and colour tweak is all it takes. Other times, a full system rethink is the better path.
Whether you need fast results or a long-term growth strategy, we’ll help you cut through the noise and turn traffic into business.
